Pantone labels “a dynamic periwinkle blue hue with a vivifying violet-red undertone.” Number 17-3938 in Pantone’s catalogue, Very Peri is meant to carry with it a sense of liveliness and vigor.
“Blending the faithfulness and constancy of blue with the energy and excitement of red, this happiest and warmest of all the blue hues introduces an empowering mix of newness,” Pantone said in its announcement.
What do you think of the new colour of the year?
